Your target audience is who will most enjoy your work. Your fans are already there, but you need to know how to get to them.
Sometimes a single item has more meaning than imagined. Symbols of Christmas can remind you of the true spirit of the season.
Say what? Dialogue is important and writing it well is what makes it work. Learn the rules of writing dialogue and then quote away!
What is the fine line that separates you from becoming a villain? Every incredibly important part of a story, has their own story.
Themes may bring bad memories from literary theory classes, however, learn how the theme is the most powerful part of your story.